Product & Brand Details.

To stay Amazon Compliant & Salesworthy you must provide as much detail as possible on this form. Do not copy the information from your competitors listing, I will not accept it. Please be prepared to ask your supplier questions about your product if you don’t know.

Need Help? Just email me: info@staceyhancock.co.nz

Name

First Name

Last Name

Private Label BRAND Name

PRODUCT Name

DESCRIBE your product. If it is a set, describe what is in the set.

Are there variations? Size / Color etc? IF SO - Briefly describe the variations.

Tell me all the important DIMENSIONS of your product. I DO NOT want the box dimensions!

How heavy is the item? (NOT the packaging weight)

What color is it, and what are the variation colors (if any)

What MATERIALS is it made from. Please don't say fabric or metal. I want the EXACT material.

Amazon is cracking down on material claims. You must tell me all the materials your product is made from, and if it has a certain %. (for example, contains 5% duck down / 95%polyester fill).

Now, what is UNIQUE about your product? What do you have that no one else has? And why is this so important?

List all the OTHER features and benefits of your product

Does the product require assembly? If so, what tools and instructions are provided?

Who Is Your Target Market (Niche) - Think hard. Don't give me a basic answer like "men"

Who Are The Top 3 Sellers On Page One According To Your Product Research? (LINK THEM, DO NOT JUST GIVE THE ASIN)

Who Are The TOP 3 Sellers Selling The Most Similar Version Of This Product To You. In Other Words, Who Do We Need To Climb Over To Get To Those Page One Competitors? (LINK THEM, DO NOT JUST GIVE THE ASIN)

Do you have GUARANTEE / WARRANTY terms?

Amazon is cracking down on Guarantees and Warranties so you must specify exactly what the guarantee/warranty applies to. Please be aware I may need to ask you additional questions about this.

Most Seller Accounts SAY You Have a 100 Character Title, But It is Actually 200, HOWEVER, Some Sellers Have a Category Restriction (example: Fashion), Do you KNOW If your product category has a title word count restriction also? Please check the style guide for your particular product.

What Else Can You Remember To Tell Me About Your Products FEATURES.

Please paste a link to a folder containing your product images. Scroll for IMAGE RULES.

Stop!

Before You Submit, Did You Remember To Give Me A LINK To Your Product Image FOLDER (Dropbox or Google Drive), and ALLOW ACCESS TO info@staceyhancock.co.nz

IMAGE RULES.

DO NOT EMAIL IT.

DO NOT SUPPLY IT VIA A SERVICE THAT ADDS AN EXPIRY DATE

DO NOT GIVE ME A LINK TO ALIBABA OR OTHER SHOPPING SITE.

MAKE SURE YOUR IMAGES ARE OF YOUR PRODUCT AND NOT SOMEONE ELSES.

MAKE SURE YOUR IMAGES MATCH THE PRODUCT BRIEF. In other words - don’t write Four Spoons on the brief and then send me a picture of 10 spoons.

MAKE SURE I CAN SEE THE ENTIRE PRODUCT ON ALL SIDES.